meet Destiny Renee

I am Destiny Renee Founder of Trophy Beauty & A Eyebrow Expert 

My story is about manifesting your dreams, finding your passion, and serving your purpose, We can all learn from one other, and I hope with this, you will also learn a thing or two about me and  dreaming big. 

I have been passionate about beauty, fitness, and wellness, ever since. Taking care of yourself is not just an act of vanity for me. Its confidence,  self-care, and empowering others to bring out their best. 

I was born in San Francisco, but I lived in Miami, where I established my first venture. I started my entrepreneurial journey with a clothing line. However, I discovered that was not my purpose. I used this failed experience as an opportunity to find what I was passionate about and make a true impact on the lives of others,  And here's where I started my search and went back to my hometown, California. 

Owning a salon has always been my ultimate dream. I’ve learned one thing about manifesting your dreams, and it is to speak them into existence. I remember a time when I did not  own a salon or a spa yet, and my friend regularly introduces me as "Destiny, my best friend, who owns a salon." And it seems silly, but it nudged me to think that my dream is achievable. So I claimed it, that's who I wanted to be, "Destiny, who owns a salon." So hearing it, speaking, and manifesting it, I started to work hard for it and put it into existence. 

I completed cosmetology school and  I took on a 9 to 5 job as a Regional Sales and Operations Manager for a spa The whole experience complemented my Cosmetology education and I can see my vision becoming real. There's just one missing piece, passion.

One day I watched a reality show, and a particular star was asked what she does for a living, and she simply said, "I do eyebrows." To put it, I admired her. She was able to build an empire in her salon, success-driven and very empowering. And it got me thinking, I had this powerful urge to learn more about Microblading, and I said to myself “ I will be good at this”. As impulsive, or should I say, as driven as I am, I took off and enrolled in a Microblading Training course.  

A day into my training course, with all the enthusiasm to take on this newly found passion, to my surprise, it didn't go as I expected. I had to understand that it was more important to enjoy the process of learning something new then instantly being a great microblading artist.. I was patient, practiced and kept trying. 

At my 9-5, I worked hard and had an outstanding work ethic, but I felt like I am building someone else's dream. I wanted to pursue my own dream.

Opening My First Salon

They say if the idea of operating your own business excites you more than it terrifies you, it's probably a good fit. But I was absolutely terrified at first. I had to remind myself  If God cleared the path for me to make this happen, and long as I stay humble  and do it for the right reasons, it will happen. 

I looked and fell for a place that is a bit overpriced. And at that point, I am so close to my dream come true of leasing my first salon that I am willing to take the risk. 

But then, I discovered that patience is essential. So I took a break, halted myself from making a rather impulsive choice, and decided to do some self-care instead. I decided to go to a colonic studio that sits in front of my apartment. 

My dream came to life, and it is not just about beauty services. My team and i have great customer service, offer complimentary wines and champagnes and provided the most inviting atmosphere. Giving a breathing space for all my fellow hardworking women and men for the well-deserved self-care they could indulge in. 

My Beauty Bar was just the first step, but now empowering and building up others makes me more fulfilled, and my next mission is to serve my purpose through Trophy Beauty USA, my very own academy. This year I was able to purchase my first commercial building for trophy beauty Academy and suites for other professionals to build their businesses  

Its been 4 years since I started my venture in creating a legacy that will impact my community. Trophy Beauty Academy gives students the opportunity to have the success they want with the assistance they need to  build their own business community of other hardworking individuals who are ready to put in the work.